Roofers
Roofing businesses that rank well in Google Maps tend to have a solid website foundation, but there are still plenty of opportunities to outperform them.
Website SEO
Include your location in both your page title tags and H1 headings.
Create dedicated service pages for the roofing services you offer.
Create separate pages for residential and commercial roofing if you provide both.
Publish blog content related to roofing problems, maintenance, repairs, and replacements.
Create location pages for the areas you serve.
Most top-ranking roofing businesses have around 30 pages indexed in Google, making it achievable for most roofing companies to compete.
Google Business Profile
Top-ranking roofers have around 20 reviews on average.
They have around 20 photos uploaded to their profile.
This is one of the easiest industries to outperform from a review and photo perspective. A consistent effort to collect reviews and upload project photos can quickly put you ahead of many competitors.
Make sure your profile includes:
Website link
Phone number
Business address
Categories
The category usage is very consistent among top-ranking competitors.
Use Roofing Contractor as your primary category.
Additional categories generally aren't necessary.
Most of the top-ranking roofing businesses rely solely on this category.
Services
The top 5 roofing businesses average around 30 services listed on their Google Business Profile.
This is relatively easy to beat.
Review the service list below and add every service that genuinely applies to your business. A more comprehensive services section helps Google better understand your offerings and can increase your visibility for a wider range of roofing-related searches.
Loft ventilation
Gutter cleaning
Gutter installation
Gutter repairs
Roof inspection
Roof installation
Roof repair
Roof repair for storm and wind damage
Skylight installation
Skylight repair
Asphalt Shingles
Building Roof
Cleaning Guttering
Clogged Gutters
Colorbond Roof Installation
Colorbond Roof Repair
Colorbond Roofing
Commercial Building
Commercial Property
Comprehensive Roof Cleaning
Concrete Roofing
Cracked Tiles
Custom Gutters
Damaged Roof
Damaged Shingles
Efficiently Repair
Emergency Roofing
Exterior Paint
Fixing A Leak
Flashing Replaced
Full Roof Replacement
Gutter Damage
Gutter Guards
Gutter Installation And Maintenance
Gutter Repair And Cleaning
Guttering And Downpipe
Guttering And Downpipe Installation
Gutters And Downspouts
Heating And Cooling
Install Your Roof
Installation Downpipes
Leaking Gutters
Leaking Roof Repair
Metal Roof Repair
Metal Roofing
New Building Projects
New Construction
New Construction Roofing
New Installation
New Roof
New Roof Installation
Pressure Wash
Re Roofing
Regular Maintenance
Repair Calls
Repair Project
Repaired Or Replaced
Replacing Shingles
Residential And Commercial Property
Residential And Commercial Roofing
Residential Home
Roof And Gutters
Roof Cleaners
Roof Cleaning And Painting
Roof Components
Roof Inspected
Roof Installation And Roofing
Roof Leakage
Roof Maintenance
Roof Painting
Roof Repair Hobart
Roof Replacement And Guttering
Roof Restoration
Roof Shingles
Roof Water
Roof cleaning
Roof replacement
Roofing Job
Roofing Solutions
Roofing Specialist
Roofing Supplies
Significant Repair
Simple Roof Repair
Slate Roof Installation
Slate Roofing
Solar Panel Roof
Thorough Inspection
Tile Roofing
Water Damage
Wood Shingles
Metal roof installations
Roof restorations
Ridge cap restorations
Roof leak repairs
24/7 Emergency repairs
Leak repairs
Metal roofing and flashings
Aluminium Gutter Mesh
Box Gutters
Colorbond® Steel
Commercial Roofing
Commercial Roofing Installers
Comprehensive Service
Drainage System
Exterior Wall
Fascia And Gutter
Fascia Boards
Fascia Capping
Free Quote
Gutter Leaf Guard
Gutter Mesh
Gutter Profile
Gutter Systems
Guttering And Downpipes
Guttering Systems
Gutters Clean
Gutters Clear
Home Roof
Install Leaf Guard
Installing Insulation
Light Commercial
New Home
New Roofs Installing
Polycarbonate Roofing
Polycarbonate Sheets
Quad Gutter
Roof And Guttering
Roof Replacement & Reroofing
Roof Sheeting
Roofing Fascia
Roofing Insulation
Roofing Specialists
Square Gutter
Timber Fascia
Wall Cladding
Chimney Re Pointing And Repairs
Chimney Removal
Copper And Lead Flashing And Ridging
Corrugated Roof Iron And Roof Repairs
Custom Made Chimney Pots
Finials Wooden And Copper
Guttering And Repairs
Heritage Buildings
Heritage Roofing Roof
Heritage Slate Roofing
Home Services
New Natural Slate Roofs
New Or Replacement
Rain Heads And Sumps
Restoration Projects
Ridge Capping
Roof Checked
Roof Inspections And Reports
Roof Repairs And Restoration
Roof Shingles – Tar And Timber And Roof Repairs
Rust Treatment
Sarking
Slate Roof Repairs
Slate Roofers
Spouting
Tuck Pointing
Wooden Shingles